Ah, Halloween! From costumes and trick-or-treating as a child to carving pumpkins with grandchildren, this popular holiday has deep roots in American culture. One of the sweetest traditions for this particular night is picking out special treats such as candy to enjoy—but what were our favorite candies through the decades?

Let’s remember some of the most popular Halloween candies that have come and gone throughout our lifetimes!



In the 1950s, candy was a luxury and less affordable and readily available than it is today. People often made homemade treats such as popcorn balls and candied apples to give out on Halloween night. However, some of the most popular commercially made candies during this time were Candy Corn and Necco Wafers.


The 1960s saw a shift towards more modern and colorful candies on Halloween. Some of the most beloved candies from this decade were SweeTARTS, Smarties, and Bazooka Bubble Gum. These candies tasted great and had fun packaging that appealed to children.


The 1970s were a time of innovation and creativity in the candy industry. This decade saw the introduction of iconic candies such as Nerds, Laffy Taffy, and Pop Rocks. These unique sweets quickly became popular among trick-or-treaters for their fun flavors and interactive nature.


The 1980s brought about a wave of nostalgia, with classic candies making a comeback. Candy favorites like Reese’s Pieces, Skittles, and Sour Patch Kids were introduced during this decade and became staples in Halloween candy bags.


The 1990s saw the rise of gummy candies as favorites among children on Halloween. Treats such as Gushers, Fruit by the Foot, and Airheads were delicious and had an element of playfulness that made them a hit with kids.


In the 2000s, the candy industry continued to evolve by introducing new and innovative treats. Reese’s Peanut Butter Cups became even more popular with the addition of seasonal shapes like pumpkins and ghosts. The introduction of Warheads and Sour Patch Kids Extreme also treated sour candy lovers.


Halloween candy options are endless today, with various choices for every taste. From classic favorites like Snickers and M&M’s to newer treats like Kit Kat Duos and Reese’s Outrageous bars, there is something for everyone on Halloween night.

With the rise of dietary restrictions and preferences, many options exist for vegan, gluten-free, and other special dietary needs. No matter what type of candy you choose, one thing remains the same – Halloween is complete with a bag full of sweet treats to enjoy with friends and family.


The Future

The future of Halloween candy is constantly changing as new trends and tastes emerge. Some predict that healthier options, such as fruit snacks or granola bars, may become more popular in the coming years. Others believe that technology will play a bigger role, with interactive candies like Pop Rocks becoming more common.

Whatever the future holds, one thing is sure – Halloween candy will always be an essential part of the holiday, bringing joy and delight to people of all ages. So satisfy your sweet tooth this Halloween – who knows what tasty treats may be in store for us in the coming years!


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Reference Links:

Most Popular Halloween Candy Map

Food Timeline – Candy

Penn State University – History of Candy